Key Group: Official Corporate Website

Helping homeowners unlock a better retirement

At Key Group, we are here to help people finance a better retirement. We are the later life lending experts, with a market leading specialism in equity release. We offer financial advice and solutions to help homeowners across the UK unlock a better retirement by accessing the wealth tied up in their properties. Or as we like to say, retirement finances, unlocked.

Here's how
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Who we are

We operate across the entire later life lending ecosystem, bringing together advice and distribution capabilities, product development and lending as well as adviser support services, tools and training, to provide a fully integrated service.

The adviser

Distribution of equity release and other retirement lending solutions. Advice delivery on whole of market and tied propositions, provision of estate planning and other retirement services.

The partner

Offering advisers and intermediaries a simple and safe gateway to the award winning and market leading equity release advice.

The lender

A leading manufacturer of later life lending products providing origination and loan servicing capabilities.

The coach

Supporting professionals in the later life lending market through Air Club, Air Sourcing and Air Academy.

Market leaders and thought leaders

Through our portfolio of brands we’re putting two decades of expertise to work, improving what’s possible for our customers, our partners and our industry. To access our insights and thought leadership pieces click below.

Conversations with people wondering if equity release is right for them

Trustpilot rating for Key Equity Release, based on 14,500+ reviews

of property wealth released to date

Dedicated compliance officers, the most in the industry

Building capabilities for our partners

By operating throughout the spectrum of later life lending services, handling everything from advice to distribution, product development, lending and adviser support services, we’re able to meet changing consumer needs and offer our partners unique opportunities to enter the market and thrive.

Insight and impact

  • Thought leadership
  • Media

Mortgage Advice Bureau (MAB) is pleased to announce the launch of Mortgage Advice Bureau Later Life (or MAB Later Life), as part of a new and exclusive strategic partnership with the later life lending expert, Key Group.

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Property Wealth is Key to Care Funding for Over 55s

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Corona Caution Means Over-55s are set to borrow £19bn less over the next two years

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Older Homeowners Release £1.42 Billion of property wealth

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Expectation versus reality: Older Homeowners Face £17,984 Retirement Income Shortfall

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New Group B2B Distribution Director at Key Group

Key Group, the leading specialist provider of financial solutions to the over-55’s, has promoted Russell Warwick (formerly Strategy Director) to Group B2B Distribution Director.

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Society of Mortgage Professionals Relaunches

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Newly Rebranded Key Group sets out vision for Later Life Lending sector

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Key Partnerships announces brand refresh and unveils detailed look at equity release introducer sector

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Over half of older homeowners factor property into their financial plans as attitudes shift in later life

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Our people

We believe that retirement is about more than finance, it’s about helping people achieve more of what they want in life. And we think the same goes for those who work for us and with us. We’re always on the lookout for passionate and ambitious people to join us, and help us help more people retire better.